MS
Madhusudan S.
51-200 employees · 2023-02-21
Instapage offers excellent customer service.
It is assisting us in mass producing landing pages and speeding up client turnaround times. It has served as the centrepiece of each of our Google ad campaigns and has aided in raising client conversion rates. What they dislike: On the platform itself, the conversion tracking is not very analytical. Also inaccurate, or at least quite perplexing, are the "links on page." Another issue is that it would be fantastic if we could overlay text on top of images in terms of image features.
Google AdsClients
ML
Maxime L.
Self-employed · 2026-02-04
Easiest way to create beautiful and relevant landing pages
Everything is very easy to set up, the chatbot is a game changer when I am stuck. I could integrate every lead magnets I needed, I recommend Instapage. What they dislike: The mobile version is hard to customize (everything is based on desktop version). I need more native integrations like Brevo. I can't fully customize automation emails neither.
IntegrationsMobile editing
MV
Mike V.
11-50 employees · 2026-01-08
Very pleased with Instapage for several years.
Fantastic. Would highly recommend to anyone responsible for the creation and ongoing maintenance of landing page at scale. What they dislike: There are limitations to new features that you have to wait for sometimes but that is the case with any service.
Scale
MJ
Mathew J.
11-50 employees · 2022-06-04
Easy to use and very effective in lead generation and tracking!
We mostly use this for specific projects or products that we do not want to dedicate an entire webpage to, and that we want to keep specific track of. It makes it really easy to track who is interested in what and what needs more attention. What they dislike: This product is great, but many other software/service providers offer free landing page software. (e.g. MailChimp) This makes it hard to justify the added expense.
Lead generationEase of use
AD
Alexandre D.
1-10 employees · 2022-06-07
User friendly and easy to set up
In the end I would definitely recommend this tool for companies with at least several thousands of $ budget for their marketing campaign, otherwise the subscription will affect the lead cost What they dislike: Limited metrics and expensive unless used for big campaigns.
CampaignsPricing
JM
Jason M.
11-50 employees · 2023-07-10
A step up from Unbounce
Customer support is stellar. I used chat to get immediate help and they worked with me to resolve the issue. What they dislike: While we are impressed with Instapage's visual editor, the other features can be a little difficult to use or in some cases are missing. For example, it's not possible to reset your AB testing stats. After launching an AB test, we verify it is working in production. Our smoke -testing in production counted towards our AB testing stats, so we had to restart a new test after testing it.
SupportUnbounce
FP
Federico P.
51-200 employees · 2023-09-29
A good landing page software
It has given us the possibility of creating a large number of pages for different products that we work on, courses and other events that require good designs and structure but with quick execution over a conventional website. What they dislike: Nothing to mention, we had to change the platform after working on it for a while but it was not due to lack of content or features of the platform.
Templates
BT
Bao T.
11-50 employees · 2023-05-04
Great for AB testing but not good for creative building.
It's okay for me, but I'm happy with it overall due to how much testing we need to do. What they dislike: Not user-friendly when it comes to different types of widgets. Cannot export all LPs' data at once. Lots of random bugs when new features are being introduced.
A/B testingBugs
MR
Michele R.
1,001-5,000 employees · 2022-06-09
Instapage Review
Now marketing can implement and control of what pages we use for our campaigns. What they dislike: There is a price hike if you want to block access to user data. Difficult to adjust spacing in layout of pages.
Ease of usePricing
AN
andreas N.
11-50 employees · 2023-07-05
You started strong... and lost even more
To be honest, I am disappointed. You guys had fast pages and a lot of opportunity to make things right. After two years there were hardly any improvements and if they came they were hidden behind a HUGE paywall. We all want to make money, however, you guys overdid it a little. What they dislike: A lot of usual stuff has to be customized. Why do you guys not catch UTM Parameters vor example. Why do I need to create a field for that. They are so widely used, why not catch them by default... a lot of your competitors do this. I also have faced a lot of bugs with Zapier. Also here a lost opportunity. This works better with literally any other software I have ever used. Last but not least: Popups..... your designer is not userfriendly at all when it comes to popups... It is a lot of work to use and if you make just one litte change on a button you have to change it everywhere else manually
PaywallPricing